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The Certificate in Digital Tools for Destination Marketing micro-credential offers learners the opportunity to understand and develop digital marketing skills to help businesses better implement successful marketing strategies in the hospitality context.
The Certificate in Digital Tools for Destination Marketing (Micro-Credential) evaluates digital marketing applications used by successful businesses to build destinations that offer quality customer experiences. Digital marketing provides businesses with creative and innovative methods to engage with existing customers and attract new customers. The ability to design and implement digital promotions is an important tool for business success.